Dealer Price Breakdown: How Bullion Pricing Really Works
Most dealers show you a price tag. We show you what's behind it. Here's how bullion pricing actually works, and why MintBuilder does it differently.
The Anatomy of a Bullion Price
Every bullion product you buy is made up of these components:
The live market value of the raw metal, set by global commodity exchanges. This changes every second during market hours. It's the same for every dealer.
The cost above spot that covers: minting/fabrication (2-5%), distribution and logistics (1-2%), and dealer margin (1-3%). This is where dealers differ most.
Delivery costs including packaging, insurance, and carrier fees. MintBuilder: FREE on orders $199+. Many competitors charge $15-$30.
Credit card payments typically add 3-4% at most dealers. Wire/ACH payments avoid this. Always factor payment method into your total cost comparison.
Example: 1 oz Gold Bar Price Breakdown
| Component | Typical Dealer | MintBuilder |
|---|---|---|
| Gold Spot Price | $2,650 | $2,650 |
| Premium (4%) | $106 | $106 |
| Shipping | $20 | FREE |
| Premium Transparency | Hidden | Shown on page |
| Total Cost | $2,776 | $2,756 |
The MintBuilder Difference
- Transparent premiums: We show the exact premium over spot on every product page, updated in real time.
- Best Price Guarantee: Find a lower price at a major online dealer? We match it.
- Free insured shipping: Orders over $199 ship free with full insurance and tracking.
- No hidden fees: The price you see is the price you pay. No surprise charges at checkout.
- Buyback program: When you're ready to sell, we offer competitive buyback prices.
Pricing FAQ
- How is bullion pricing structured?
- Bullion pricing has three components: (1) Spot Price - the live market value of the raw metal, (2) Premium - the cost above spot covering minting, distribution, and dealer margin, and (3) Shipping/Insurance - delivery costs. MintBuilder waives shipping on orders over $199.
- What is a fair premium for gold and silver?
- Fair premiums vary by product. Gold bars: 3-5% over spot. Gold coins: 5-8%. Silver bars: 5-12%. Silver coins: 12-25%. If a dealer charges significantly more, you may be overpaying. MintBuilder's Best Price Guarantee ensures competitive premiums.
- Do all dealers show their premiums?
- No. Many dealers show only the final price without breaking down how much is spot vs premium. This makes it harder to compare value. MintBuilder displays premiums transparently on every product page so you can make informed comparisons.
- What hidden fees should I watch for?
- Watch for: shipping charges, credit card surcharges (typically 3-4%), handling fees, insurance fees, and minimum order requirements. MintBuilder offers free insured shipping on $199+, transparent pricing, and no hidden fees.
- How does dealer comparison shopping save money?
- Comparing premiums over spot across dealers can save hundreds on large orders. A 1% premium difference on a $5,000 gold order is $50. Always compare total cost including shipping. MintBuilder's Best Price Guarantee means we match any lower price.

